EverPresent Acquires Play it Again Video, Moves 35 Jobs to New Newton Headquarters

EverPresent has acquired Play it Again Video, a respected video and film transfer laboratory established in 1986 and based in Newton Centre.  EverPresent, headquartered in the N-Squared Innovation District, offers a host of services, from digitizing old photos and videos, to organizing digital files saved in multiple locations, to creating custom albums and videos for the whole family to share. This acquisition makes EverPresent the largest digitizing company in New England, a milestone that has been in the making since its founding in 2012 when husband-and-wife team, Eric and Jennifer Niloff, set out to help build the digital memories market.


Co-founder and Owner of EverPresent, Eric Niloff

Eric Niloff, CEO, co-founder, and Newton native, explains “it has always been our goal to make it easier for families to manage their
memories, preserve legacy, and enjoy their photos and videos again.  Whether it’s transferring VHS tapes and scanning old photos or organizing the copious amounts of photos and videos people have amassed on their phones and computers, we are here to do the work that no one has the time to do. Ultimately we make sure everyone can enjoy their memories in the digital age.”

In just 4 years, EverPresent has grown from a small team working out of Eric’s parents’ basement, to a 46-person company with 14 satellite locations across the Northeast.  Their success is largely due to a unique combination of high-tech solutions and good old-fashioned customer service from exceptional employees.   Those same employees have been hard at work this last year building the foundation for continued expansion, including plans to bring their digital organizing services to customers Nationwide.

everpresent logo

Major 2016 milestones include:

  • Acquired Play it Again Video.
  • Opened a new 8,000 square foot headquarters at 26 Ossipee Road in the N-Squared Innovation District in Newton, bringing 35 jobs to Newton, with that number expected to double in 2017.
  • Opened eight new satellite locations, bringing its total to 14 across MA, RI, CT, VT, NH and NY.
  • Hired Jenessa Freid, a former Marketing Executive at Care.com, Circles Experiential Marketing, and a Newton resident, to run the national launch of EverPresent’s breakthrough digital photo organizing service.


EverPresent’s momentum has attracted investment from an impressive mix of business leaders with local ties who see the company’s long-term potential, ranging from former Reebok CEO Frank O’Connell to Chris Gabrieli of Bessemer Venture Partners.  In the short-term, EverPresent is very excited about the acquisition and the ability to bring their services to a larger local customer base. “We go to work every day to help families preserve their memories, and bringing our services to Play it Again’s loyal clients will be extremely rewarding,” says Eric Niloff.

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